Shark Week at Atlantis

The Challenge

Atlantis Palm wanted to spotlight endangered sharks during Shark Week, raising awareness in a fun way at a busy resort. Needed activations that drew families and visitors without feeling preachy, while tying into the Lost Chambers vibe and getting real pledges or shares for the cause.

Shark Week at Atlantis - Challenge
Shark Week at Atlantis - Concept

The Concept & Tech

Giant Shark Jaw structure right at the Lost Chambers entrance to pull people in and spark interaction. Plus an 86" Mosaic Photo Wall where visitors snap branded photos, add a quick pledge about sharks, and see it tile up live on the wall. Simple photo capture with display tech made it memorable and shareable. Let’s start your awareness campaign with cutting-edge event AV technology UAE.

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