ENBD at DP World Championship
The Challenge
Emirates NBD participated in the DP World Championship aiming to boost fan engagement and brand visibility among golf lovers. They needed immersive experiential activities that worked for all ages in a 5x5m space. While capturing the golf excitement while staying true to the ENBD goal for innovation and customer-first image.
The Concept & Tech
We did a custom stand build up mixed with golf thrills and ENBD branding. The interactive golf games, motion-sensor experiences that reacted to swings, and live leaderboards showing real-time scores. We made sure to keep it fun and flowing so fans of any age could jump in quickly. We craft customized sports activations that hook fans with games and sensors fitting tight spaces. With such large-scale event setups, brands won’t have to look back.